Mass migration is real: Over a million new Bluesky accounts registered in the last 24 hours
Bluesky, the decentralized social network, has registered more than a million new users in the past 24 hours, bringing the total account to 16 million. This explosive growth coincides with the uncertainty surrounding other platforms such as X and Threads, marking a key moment for the evolution of social networks.
As published on TechCrunch, the massive increase in the number of Bluesky users occurs after various events that affected other social networks, such as moderation in Threads or changes in X, formerly known as Twitter. In addition, rumors of a possible merger between X and Truth Social have caused concern among X users, contributing to the mass migration towards alternative platforms.
The recent rise in Bluesky's sign-ups has not only positioned the app as the most downloaded app on the US App Store, surpassing giants like ChatGPT and Threads, but has also highlighted its ability to attract disgruntled users. The platform maintained a high level of engagement, with a higher percentage of active users posting content than those found in networks like X.
The growth coincides with a series of problems at X, which has faced criticism for favoring pro-Trump content in its algorithms. Moreover, rumors about the merger of X and Truth Social have sparked uncertainty among its users, especially after Trump's recent victory in the presidential election in the United States.
Bluesky seeks to establish itself as a decentralized alternative with greater privacy and control for users. However, it has also faced challenges, such as technical issues resulting from the failure of its ISP.
Bluesky is advancing at a time when traditional social networks are losing the trust of users. With Threads struggling to stay relevant and X in the midst of controversy (and desperately trying not to die), the space for decentralized platforms is expanding.
- Bluesky social network