Telegram launches a new update to increase earnings for content creators on its platform
Finally, Telegram has released a very important update that includes two long-awaited features for users, especially channel owners and paid subscribers. The update, version 11.13.0, is now available on both Android and iOS and offers powerful tools for task management and content sharing.
First: Interactive lists—organizing tasks in a smart way
Telegram Premium subscribers can now create interactive to-do lists within any conversation, whether private or group. These lists are ideal for coordinating work within teams or even for personal use to organize daily tasks.
One of the most notable features of these lists is the ability to specify permissions, so the list creator has complete control over who adds or edits tasks or marks completed tasks. These lists can be easily shared in chats or sent to saved messages for later use.
Second: Suggested posts feature to support channels
The second feature in this update is considered the best for channel owners. Followers can now submit suggested content to public channels, such as reviews and promotional ads. These posts are sent directly to the channel's management and are pending approval or scheduling.
Telegram didn't stop there but rather allowed users who suggested content to offer financial incentives using Toncoin or Telegram Stars. These rewards are disbursed 24 hours after the content is published and are automatically refunded if the content is not published or if it is deleted.
Stimulate engagement and generate income
According to Telegram, these new features aim to provide more profitable tools for content creators without compromising user experience or exposing them to risks. The suggested posts feature provides open and secure sources of content while preserving user privacy and reducing the chances of fraud.
Advanced management and full control
One of the most significant strengths of this update is the ability to fully control where and when these features appear. Channel administrators can specify when and where the suggested posts window appears, exclude specific titles to prevent annoying pop-up messages, and adjust the number of times messages are displayed within a specific time period.
Artificial intelligence for perfect display timing
Telegram announced the addition of a new feature called "Optimize" to its Ad Manager platform. This feature uses artificial intelligence to determine the best time to display interactive windows for each user individually. The goal is to increase engagement and maximize revenue for channel owners.
A smart response to the challenges of declining visits
These improvements come at a critical time, as recent reports show a sharp decline in website traffic from Google search results, especially with the increasing reliance on AI-generated answers directly within search results. Some estimates indicate that the percentage of traffic converted from Google has decreased by up to 50%, while click-through rates (CTRs) have decreased by between 30% and 70%.
Telegram moves to strengthen publishers' position
Under these circumstances, Telegram seeks to support publishers and original content by providing alternative tools for monetization and engagement outside of search platforms. This situation demonstrates the extent to which messaging platforms and advertising will integrate in the near future.
Conclusion
Telegram's new update represents a quantum leap in the world of digital engagement and underscores the platform's commitment to supporting content creators and user communities. As artificial intelligence tools continue to evolve and influence the internet in general, things like interactive lists and suggested posts could become cornerstones of any successful digital strategy.
To download the new version, users can visit the Google Play Store or App Store, search for Telegram, and then install the update to take advantage of the new features.